Design For Beauty – Now Why Didn’t I Think Of That?
Jul 2009 01

This en-genius thinking won the design of the year award at the Design Museum.

The accompanying video tells the story so clearly from problem to solution. I challenge you – what else can we pluck from the day-to-day and make far better?

Visit www.madeinmind.co.uk and you’ll see even more beautiful thinking.

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Sam Waterfall